Introduction to Graphic Designing

Graphic Designing is today’s platform for art. We communicate our thoughts through visual content which we have created with our professionals.

In this vertical, there are some important points to remember, for instance, typography, colour combination, element composing, and choosing the pictures according to the content and based on the target audience.  

Day-to-day life designs trend changes a lot, though it’s an ancient craft. Currently, we are optimizing designs with our current technology tools like Photoshop, Illustrator, Figma, and InDesign with this we used to create logos, posters, magazines, articles and brochures.

People especially youngsters must have skills to adopt the concept of the content which helps in creating the designs and should be a better observer all the time. Designers must know to accommodate time as the process demands research, visualisation and implementing them in the software. In this digital age, one must be aware of the updates and design with innovative software.

As a graphic designer, one must have a firm understanding of colour theory and how vital the right choice of colour scheme is. Colour choices must reflect not only the organization, it must also fulfil the users’ expectations. You should match the design elements according to the colour tone. Designs must also be designed according to the audience’s emotions.

With this, it is important to stay focused on some especially weighty graphics design considerations namely these,

  • Symmetry and Balance
  • Pattern and texture
  • The Golden ratio
  • The Rule of thirds
  • Typography
  • Audience culture

Communicating visually, through designs is Graphic Designing.
- Yashwant. B

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